VTM 2020: Speaker Interview
- What is your role in the context of future mobility today and in the future?
Public transportation in cities has traditionally been organised around a network of lines with established timetables and fix routes. This model is very efficient when the need is to transport a large number of people, which usually happens in city centres or areas with high density.
However, in territories with lower densities, this model does not keep up, causing a high dependence on the private car. These are locations such as the outer neighbourhoods of cities, industrial and corporate areas or villages, where public transportation is highly subsidised, due to the lack of demand.
On demand transportation is the perfect solution for such locations, as a small fleet of passenger vans routed as per demand can provide a much more efficient and sustainable transportation service. Shotl provides the technology necessary to organise a flexible shared transportation service in real time, in a way that impulses a new form of public transportation as dynamic and available as the private vehicle.
- How do you imagine the mobility market of the future?
The mobility market of the future will be much more diverse and personalised, with multiple transportation options that will be accessible, fair and equitable. In this new landscape, public authorities will play a fundamental role as planners and regulators, towards a fully integrated system that provides opportunities for everyone.
This new market of services should revolve around existing public transportation networks and interact with it in a cooperative and symbiotic manner. All new transport modes will have to provide a more sustainable powering with zero CO2 emissions. Finally, as sensors and 5G becomes the normal, autonomously driven shared vehicles can become the most efficient and safe alternative.
- How is Mobility as a Service changing the landscape of the Automobile Industry?
Mobility as a Service is a transport concept that’s based on the existence of various transportation modes that are permanently available for the people to use whenever needed. This new flexible“ pay-as-you-go” concept is becoming a strong alternative to vehicle property, as it frees travellers from the inconveniences of the unimodal system to a multimodal one.
As its business model differs from the traditional automobile industry, most OEMs are starting to test new service solutions that don’t necessarily require customers to acquire a vehicle, but to hire mobility services only when they are needed. Start-up’s are playing a paramount role towards a productive cooperation with these traditional players.